FOR INDEPENDENT INSURANCE AGENCY OWNERS
Your Agency Has Another Level. This Is Where You Unlock It.
The Million Dollar Operator is where independent insurance agency owners learn the operating playbook Brett and his partners used to scale Erb + Young from scratch to a $100M+ agency, including a $1.8M month, and run it on their own book
Free to attend. Live on Zoom. Bring your real numbers.
You Built Something Real. And You're Not Done.
You built an agency most people never will. A book, a team, renewals coming in. That took years of showing up, and it's worth being proud of.
And if you're honest, the vision that started all of it is still in there. A growing book AND a service operation that protects it. A team that runs the plays without you in the middle of every decision. Margins that look as good from the inside as the revenue looks from the outside. The agency you pictured before the day to day got loud.
Most owners get told they have to choose: push for growth or protect what they've built. You've felt that pull. The operators who scaled past it never chose, because it turns out you don't have to.
That's what this page is about.
Effort Isn't Your Constraint.
Your Operating System Is.
Here's the part nobody tells you: you can't work your way to the next level, because nobody works harder than you already. That's actually the evidence. Your effort has taken this agency as far as effort goes, and that's further than most ever get.
What decides the next level is different. Right now, everything in your agency runs through you. Every decision, every fire, every renewal, every hire. You built it that way back when that was the only option, which means your growth is tied to one resource: your personal capacity.
And that's the best news on this page. Because a capacity problem is a systems problem, and systems can be built. You don't need to become someone else. You need a better machine under the ambition you already have.
A Million Dollar Agency Isn't Built on Hustle. It's Built on a Scoreboard.
Here's the truth about the sales or service trap: it's a fake choice. A $100M agency doesn't pick one.
It runs both engines on systems at the same time, and that's only possible when you stop running everything on effort and start running it on a scoreboard.
The operators who scale know their numbers cold: what a producer should produce, what a service seat should hold, what a sales day looks like on one page, where the interruptions are eating margin. They run the same plays every week, measure them, and fix what the scoreboard exposes.
It's not glamorous. It's repeatable. And repeatable is what scales.
That's what The Million Dollar Operator teaches, because it's what we actually did.
It's also why the weekly trainings alternate between sales and service: both engines, every month, on purpose.
Built by Operators Who Did It. Not Gurus Who Talk About It.
The Million Dollar Operator is run by Brett and Matt of Erb + Young, who, along with their partners, built their agency from scratch into a $100M+ operation, including over $1.8M in a single month.
No family book handed down. No shortcut. They hit every ceiling you're staring at right now, broke through it, wrote down exactly how, and turned it into the operating playbook they still run today. This community is that playbook, live, with the two of them in the room.
Inside The Million Dollar Operator
This isn't a course you buy and never open. It's the working system of a $100M agency, opened up. Here's everything that's inside:
Weekly Live
Trainings.
01
Live working sessions every week with Brett, Matt, and the high level operators inside Erb + Young, alternating between the two engines of every agency: Sales and Service.
Bring your real numbers, leave with the exact play to run next. Built to be implemented the same week, not admired.
Direct Access to the
E+Y Operators.
02
Ask about YOUR agency and get operator answers, not theory.
The people answering are running a $100M operation right now, today, in the same market you're in.
The MDO
Network.
03
A national room of independent operators on the same climb: agency owners at your level and above, comparing scoreboards, sharing what's working, and calling out what isn't. You stop guessing alone.
The Internal
Training Library.
04
The recorded sales and service trainings E+Y uses to train its own team.
Not public. Not filmed for a course. The real ones, the exact material their producers and service teams learn from.
The Resource
Vault.
05
Tools you drop into your agency this week: the One Page Sales Day, the Interruption Audit, the Producer Math Napkin, the Break the Ceiling Scoreboard, SOPs, audit sheets, comp templates, the software stack, and the checklists E+Y actually runs on.
Behind the Scenes
Trainings.
06
The trainings that only happen inside Erb + Young.
When the operators train the operators, the camera's on, and it goes in here. Unfiltered and unscripted.
All of it in your pocket through the app, from the day you join.
Agencies pay consultants $8,000 for less than what's sitting in the vault. You get it the day you join.
The Live Trainings
Every week, live on Zoom, with Brett, Matt, and the E+Y operators, alternating between sales and service, the two engines that decide whether an agency scales or stalls.
Each session is built around a real play from the E+Y playbook: they teach it, show the actual numbers behind it, and take questions about YOUR agency until it's clear. Show up live and you get what replay watchers never will: Your questions answered on the spot, and the offers and pricing we only ever release in the room.
This Is For You If
You own or run an agency doing real revenue. You're the bottleneck and you know it.
You're willing to run plays and report numbers instead of collecting information.
This Is Not For You If
You're brand new with no book and no team.
You want motivation instead of math. You're looking for a guarantee. We teach what we did. What you build with it is on you.
Not Ready to Decide? Start in the Room.
Come to the next free live training, bring your numbers, and decide from inside. The best offers we ever make only happen live.
Become One of the First 50. Lock the Founders Rate for Life.
The Million Dollar Operator is opening with exactly 50 founding member spots.
Founders join at $1,997 per year, and that rate is locked for as long as your membership stays active. It will never go up on you. Ever.
When the 50th founder is in, the founders rate disappears for everyone else, permanently. New members after that will pay more for the exact same room you got in for less, every year, forever.
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Join today and you get
everything inside:
Weekly live trainings with Brett, Matt, and the E+Y operators. Direct access to ask about YOUR agency. The MDO Network. The Internal Training Library. The Resource Vault. The Behind the Scenes trainings. The app. All of it from day one.
Plus the three founders bonuses, only for the first 50:
Bonus 1: The Agency Ceiling Audit ($497 value)
The guided diagnostic that tells you which shift YOUR agency needs first, so you're not guessing where to start.
Bonus 2: The Founders Onboarding Call ($997 value).
One on one with Matt Main, VP of Agency Distribution. Your agency, your numbers, your first plays, mapped with an operator before you run them.
Bonus 3: The Toolkit, Done For You ($497 value).
The designed One Page Sales Day, Interruption Audit, and Producer Math Worksheet, ready to drop into your agency this week.
That's $1,991 in founders bonuses on top of the full membership.
Founding Membership: $1,997 per year, locked at that rate for the life of your membership
When the counter hits zero, the founders rate, the lifetime lock, and the founders bonuses are gone. That's not marketing, it's math: 50 spots, first come, done.
Questions, Answered
What exactly do I get?
How much time does this take?
I'm not a huge agency. Is this for me?
What does membership cost?
Is there a guarantee?
When's the next live training?
Your Next Level Is One Free Training Away.
You've already done the hard part: you built something worth scaling. The next step costs an hour.
Come spend it with the operators who built what you're building toward. The next training is free, it's live, and it's made for exactly where you are.
Bring your real numbers and see what your agency looks like from the other side of the ceiling.